Skout is a mobile-social iOS app, from the company also known as Skout, that allows its users to meet new people, make friends and share pictures. Sign up is relatively easy using Facebook or a valid email address. Basic information is used to create a profile that customizes the user’s experience by displaying only people of possible interest to them.
The mail screen shows who is currently online and users can view another person’s profile by tapping on an image. They can use points to interact in various ways with another user. Some actions do not require points. Some of the actions include wink, start a chat, add to favorites list, send a virtual gift or leave comments and likes on posts.
Points are an in app currency. They can be purchased or earned. Earning points can be done by engaging with advertisers, or by convincing people to view private “backstage photos.”
Some of the common complaints from AppStore reviews are there doesn’t seem to be a lot of actual conversation happening, and that is costs points to do some basic actions. As with any social networking app there are fake profiles, pouting teenage girls, and men with only one word comments.
Skout is a competent social networking app for people to engage with others of similar interests, but may not be the best option. It seems better for people to use a mobile social network that is completely free instead of one that focuses on monetization rather than socialization.
Skout’s progress through the ranks can be followed with AppData. AppData tracks mobile and social apps and their developers.
All of the above information was originally reported on Adweek. http://www.adweek.com/socialtimes/meet-new-friends-with-skout/537910